In a growing post-Christian context where teens and 20s leave the church in record numbers, the Collegiate Church Network prioritizes a Bold Proclamation of the Gospel on secular campuses. Impacting college students not only multiplies potential vocational Christian workers; it also brings Jesus into engineering firms, IT industries, hospitals, schools, and businesses. The world sends its best and brightest students to US campuses. When they come to faith in Christ, adopt solid Biblical principles, and learn leadership skills, they return as missionaries to nations and peoples otherwise never reached!
In my role, I help position the organization as a trusted voice within our target audience, both with internal staff and college students. I take pride in developing new aspirational audience profiles and defining specific calls to action for each identified audience, which has led to increased engagement and growth. Collaborating closely with our Executive Director and other director-level leaders, I have contributed to developing a holistic vision and strategy to enhance our digital presence.